poster analysis

1. the text of the main title "fight cancer" is very stone-like and follows the same theme as the rest of the poster, without blending in to it. the title is short and snappy to avoid loosing interest in people. 
2. black and white contrast could represent that there is no fun or laughter in what the poster is presenting, there is only strength and seriousness. the lack of colour makes the poster more elegant as there is no mess of all different random colours.
3. main picture being in totalitarian style shows that women are strong and can stand alone to fight a whole army if they chose to. also shows women gaining control and being strong.
4. woman looks very similar to a stone statue of a goddess possibly. links to the grey colouring of the poster and makes her seem very ethereal. she has a reasonably chiseled jaw line which also pushes the fact that she is carved out of stone and strong like a goddess.
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6. her holding the sword so forcefully in the air shows a large amount of strength as swords are known to be extremely heavy to even keep at waist level. she looks as though she could be charging into battle as her hair is flowing back and the sword is raised in a show of strength and power.
7. snakes attached to the sword could show that she is able to control even deadly creatures. could represent poison(cancer) that she is going to fight. medical staff symbol (staff of Hermes) has two serpents surrounding it and represents her healing cancer.